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Not Self-Help
What NOT to do with your life—and how to do it anyway.
By Matt Borondy · Launched 10 months ago
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How to Be Authentic (If You’re Going to Fake It)
A step-by-step guide to being authentic when you have no better options
Matt Borondy
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How to Be Authentic (If You’re Going to Fake It)
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Don't be authentic.
Authenticity is just another word for ego tripping. It’s just more branding in a world of inescapable advertisement. Don’t do that to yourself.
Matt Borondy
Sep 3, 2021
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Don't be authentic.
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This Substack Will Ruin Your Life
Welcome to Not Self-Help by me, Matt Borondy. This newsletter will make your life better. No. No it won’t. It will be me, a mediocre human in pretty…
Matt Borondy
Aug 22, 2021
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This Substack Will Ruin Your Life
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